P&G Vietnam and Central Retail Vietnam joined forces for a day of volunteering in Dong Nai Nature Reserve, as part of the “Vi Ban Uom Mam Mot Vietnam Xanh – Forests For Good” initiative introduced earlier this year. The initiative aims to plant 6,000 trees in Xuan Lien and Ca Mau Nature Reserves. Building upon the initiative’s initial success, an additional 500 large native trees were planted in Dong Nai Nature Reserve.
In a united effort to drive positive change and contribute to environmental sustainability as part of the “Forests For Good” initiative, P&G Vietnam and Central Retail Vietnam organized a collaborative volunteering event for their employees at Dong Nai Nature Reserve. With a shared commitment to environmental conservation, the volunteering event, taking place on the 8th of September 2023, aims to restore vital ecosystems and raise awareness about the importance of sustainable practices.
The initiative aims to plant 6,000 trees in Xuan Lien and Ca Mau Nature Reserves
The “Forests For Good” initiative was introduced earlier this year as a joint endeavor by P&G Vietnam, Central Retail Vietnam, and Gaia to address the critical need for reforestation in Vietnam. Through the contribution from consumers when purchasing products of P&G brands at GO!, Big C, and Tops Market, 6,000 native trees of precious species in Xuan Lien and Ca Mau Nature Reserves have been planted. To continue this momentum, P&G Vietnam and Central Retail Vietnam continue to plant 500 trees of indigenous large timber species, covering an area of 1.25 hectares at Dong Nai Nature Reserves. The tree planting activity presents an opportunity to create a positive impact on the environment and a platform for cross-organizational networking and knowledge-sharing. P&G’s two famous brand ambassadors of Head & Shoulders and Pantene, singer Isaac and actress Kha Ngan, together with P&G Vietnam and Central Retail Vietnam’s leadership team members and nearly 200 employees, actively participated in this meaningful endeavor to showcase their dedication to environmental causes and inspire others to take action.
P&G Vietnam are thrilled to join hands with Central Retail Vietnam and Gaia in our shared commitment to the ‘Forests For Good’ initiative
Dong Nai Forest regulates water for Tri An and Dau Tieng Lakes – the water sources for Ho Chi Minh City and the Southeast provinces. This is also home to one of the last populations of wild elephants in Vietnam. The efforts will not only help recover degraded forests and mitigate climate change but also protect one of the last populations of elephants in Vietnam, as well as protect the water resources for Ho Chi Minh City and the Southeastern Region.
“We believe that true change happens when individuals and organizations come together with a shared purpose. As leaders in innovation and environmental responsibility, we at P&G Vietnam are thrilled to join hands with Central Retail Vietnam and Gaia in our shared commitment to the ‘Forests For Good’ initiative. Through this reforestation volunteering activity, we are nurturing nature and the spirit of collaboration and sustainable action. By coming together, we demonstrate the power of collective efforts in positively impacting our environment. This event is a reflection of our dedication to a more sustainable future, where every tree planted is a step towards a healthier planet for all.”, said Ms. Priyamvada Srivastava, Vice President, Country Manager of P&G Vietnam.
Mr. Olivier Langlet, Group CEO of Central Retail Vietnam, shared: “The joint initiative “Forests For Good” is committed to driving positive change in environmental preservation through forest restoration activities. P&G Vietnam, Central Retail Vietnam, and Gaia have come together to connect manufacturers, retailers, and consumers across the country to participate in this effort. To date, this meaningful endeavor has contributed to the planting of over 6,000 trees of precious species. At today’s event, our team is proud to add an additional 500 native large timber trees to the Dong Nai Forest Reserve.
Our hope is that this initiative not only serves as an avenue for raising awareness among our staff but also serves as an inspiration for consumers to make a tangible, positive impact on the environment. Our participation in the “Forests for Good” initiative underscores our unwavering commitment to integrating sustainability into our business operations, contributing to our goal in becoming the pioneering “Green and Sustainable Retailer” in Vietnam.”
By participating in this event, individuals have contributed directly to the reforestation efforts in Dong Nai Nature Reserve
The tree planting event brought engaging activities, including guided tree planting sessions, informative environmental education, “forest bathing”, and interactions with fellow participants. By participating in this event, individuals have contributed directly to the reforestation efforts in Dong Nai Nature Reserve, enriched their understanding of environmental conservation, and fostered a deeper sense of community.
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About Central Retail Vietnam
Central Retail made its official entry into the Vietnamese market in 2012. In just over a decade, Central Retail has undergone remarkable growth and emerged as one of the leading retailers in Vietnam. It has become a leading multi-category, multi-format retailer operating in three core businesses including Food; Non-Food with Electronics, Home & Entertainment, Sports & Lifestyle; and Property. Its diverse ecosystem comprises renowned brands such as GO! Mall, GO! Hypermarket, Tops Market, Big C, Lan Chi Mart, Nguyen Kim, Supersports, Come Home, Kubo, and Robins. These brands collectively operate an expansive retail network across 40 major cities and provinces, spanning over 1,000,000 square meters of retail space. With a staggering count of more than 340 stores, its dedicated team serves over 390,000 customers on daily basis.
Operating business in tandem with environmental protection is Central Retail’s sustainable orientation and responsibility to society and the community in Vietnam.
For two consecutive years in 2021 and 2022, Central Retail was awarded the Certificate of “Saigon Times CSR – Enterprise for the Community” by the Saigon Times. In 2023, the company was honored at the “Top 50 Corporate Sustainability Awards 2023” event for its outstanding CSR activities focused on sustainable and environmental protection.
About Procter & Gamble (P&G) Vietnam
P&G has been present in Vietnam since 1995 with the commitment to “Being a Force for Growth and a Force for Good”. The company so far has grown significantly with its iconic and trusted brands such as Ariel, Tide, and Downy laundry detergent; Safeguard soap; Pantene, Head&Shoulders, and Rejoice shampoos; Gillette razors; and women’s and children’s care products such as Pampers and Whisper. With the strategy of building sustainability into operations, P&G is committed to making the world better with positive impacts on families, communities, and the planet – especially in the areas of Climate, Forest, Water, and Packaging.
P&G Vietnam has been honored with numerous prestigious awards for its social responsibilities, including Saigon Times CSR 2022, Grand Prize ESG Impact Awards 2022 by AmCham Vietnam, Green Book Prize by Binh Duong province, etc.
For more information about P&G and its brands, please visit the website www.vn.pg.com
Source: P&G Việt Nam
